Ep. 15 | How to Use Content to Close Deals Faster
Description
What usually slows down your sales process? One of the top reasons we hear is that prospects are asking a lot of general questions, many of them the same across the board, that hold you back from addressing their specific needs.
How do you streamline that process? The key is using content to educate your prospects in the sales process through assignment selling.
In this episode of Solving Inbound, we're going to show you how to use content to close deals faster through assignment selling.
Additional Resources
IMPACT+ Course - Assignment Selling: Content is your Greatest Sales Tool: https://app.impactplus.com/courses/assignment-selling-content-is-your-greatest-sales-tool?next_video=true
Article - What is Assignment Selling: https://www.impactplus.com/blog/what-is-assignment-selling
Article - Examples of Assignment Selling in Action: https://www.impactplus.com/blog/examples-of-assignment-selling
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